Travel Content & Media

Embed live flight fares in destination pages, deal sites, newsletters, and editorial content. Show real prices so readers can act immediately.

Where to embed fares

Destination pages — show the cheapest fare from a reader's home airport to the featured destination. Update on page load or via a scheduled job.

Deal pages — highlight routes with recent price drops. Pair with a booking link so users can act in one click.

Newsletters — include a fare snapshot at send time. Since fares change continuously, note the capture time and link to a live search.

Freshness guidance

Fares change continuously. For editorial content, fetch fares close to publish time. For live pages, a cache window of 1–4 hours is a reasonable tradeoff between freshness and request volume.

Always treat displayed prices as approximate — include phrasing like "from $299" and link to a booking page where the user sees the live price.

Localization

Use the market parameter to show prices in the reader's local currency. Set market to match your audience's region (e.g. GB for GBP, JP for JPY).

When to fetch booking links

Booking links are optional for content embeds. If you're showing a fare widget with a "Book now" button, fetch the booking link on click rather than at render time. This keeps page load fast and ensures the link is fresh.

For newsletters, you can either include a booking link at send time or link to your own search page where the user can see live prices and book.